Southport
SEO. Geotargeting. Growth.
Southport is a ~150 person company in Southeast Wisconsin performing HVAC & plumbing services. After 12 months of steady growth, I proposed a detailed budget increase outlining further geotargeted page and branded content. My sales team used my proposal to earn a six figure annual investment for 2019.
Now in a "project manager" role, I had to oversee five other copywriters as we worked on multiple page build outs at once, all while working alongside our team of graphic designers and front end developers to create a more modern, engaging home page. Since the budget increase, the client has seen ~50% YoY increase in leads an a ~70% YoY increase in traffic.
Now in a "project manager" role, I had to oversee five other copywriters as we worked on multiple page build outs at once, all while working alongside our team of graphic designers and front end developers to create a more modern, engaging home page. Since the budget increase, the client has seen ~50% YoY increase in leads an a ~70% YoY increase in traffic.